Fullest Volumizing - Mascara

So disappointed in the new changes!!

This was my tried and true mascara since it launched, but my most recent repurchase left me so disappointed and confused. Yes the packaging is new, but the bristles alto feel different and the formula is much dryer. Doesn't matter how much product you try to get on the brush it just ends up feeling dry and end up with much less volume than it used to give. It pefect: clean ingredients, excellent volume and wear, lightweight, no smudging or flaking. Why change something that was perfect?? Now I have to hunt for a replacement...

This mascara works great. It made my lashes very full and nicely separated my lashes. The want to apply it is easy to use too. I received this product for free.

Not what it used to be!

I have been using ILIA for years now I’d liked enough to just pick it from the shelf and buy it without looking at others. But, the new design took me off guard! The brush is different. Feels very plastic and hard brushing through my eyelashes and it didn’t give half the volume it used to and I never do double triple coating but with this new one I did and still didn’t work. Also no metter how much I wiggled tge brush to get more product it didn’t work and felt empty and dry. Very upset with the change.

Great volume, bad racoon eyes

This product does give an amazing long, full lashes, and I love it in the morning. There are zero issues with contacts which is also a plus. The only issue I have is that within a few hours, without fail, and regardless of any other product I use, this smudges and I get a racoon eye effect which ruins it all for me. This is not a waterproofing issue, just its formulation. I received this If this was solved, this would be a fav mascara.

It was okay and easy enough to apply, but I found it to be pretty smudgy.

This mascara does not smudge and it lasts all day! It is volumizing, lengthening and it does not clump. It does not irritate your eyes so if you have sensitive eyes, you are going to love this. It is an amazing product!

Not for me

Returned this mascara after trying to love it. Smudged and ran so easily leaving my under eyes raccoon-like.

I personally love this product but it is not for everyone. I have sensitive skin, so with mascaras especially, I don't like scrubbing at my eyes for long. I need the mascara to come off without aggressive scrubbing on my lashes. This does a great job at that, it holds until you use a bit of cleanser than it comes right off. I've worn it in rain and foggy conditions and it holds up well, again though if you use any more water or cleanser it does come right on off which is why it might not be for those wanting a more waterproof super-long lasting mascara. It also does a great job of volumizing my lashes, by far my favorite mascara right now and I've been using it for the past year.

this mascara dries way too fast and smudges really bad.

The best

Amazing mascara, one of my favorites. It gives good volume and doesn’t flake

Love it

I received an Ilia mascara for free via PinchMe, in exchange for my honest review. I received a beautiful black. The application was smooth. I’m not the best at applying makeup, but I feel like this was pretty easy to use and is convenient for reapplying on the go. I would purchase another!

Creates pretty lashes

Received a sample of this mascara thru PinchMe Marketing. It is pretty good. Created volume and definition.